How Mission Ambassadors are Changing the Way Nonprofits Tell their Stories

The article “How Mission Ambassadors Are Changing the Way Nonprofits Tell Their Stories” from Fluxx is like a masterclass in letting others do your PR work for you. It turns out, getting your most enthusiastic supporters to do the storytelling is revolutionary—because who knew that passionate volunteers could be more convincing than your average press release?

The article explains how these ambassadors use their own networks to spread your nonprofit’s message, adding that much-needed touch of “realness” that your typical fundraising email just can’t muster. They even give tips on training these superstars and making sure their stories align with your grand vision. So, if you’re tired of talking about your mission yourself and think it’s time for a volunteer takeover, this article’s your guide to letting your biggest fans do the heavy lifting. Read the full article here.